
For construction firms around the world, safety is a key priority. Yet construction remains one of the riskiest work environments. Data from the Lloyd’s Register Foundation reveals that more than one in five construction workers globally (22%) have experienced injury at work between 2022 and 2024
The numbers are revealing, but they are not just statistics. They represent preventable incidents that disrupt lives, delay projects and carry lasting human and financial costs – often caused by missed signals, blind spots and slow reactions on dynamic and fast-moving job sites. So how do we prevent these hazards?
Advanced technologies, like real-time proximity detection, smart wearables and geofencing, are transforming construction health and safety. These solutions provide real-time sensing and alert, reducing safety risks on site and providing teams with the awareness, visibility and control needed to prevent serious incidents in the future.
The benefits of these technologies are well reported, but the construction industry remains slow to adopt. Misconceptions around return on investment (ROI), complicated implementation and organisational challenges are making businesses hesitant.
Misconceptions slow progress on construction safety
The construction industry has modernised significantly in the last decade. Advanced technologies, like drones and automated solutions, are now used across many projects.
Yet, at an industry level, approaches to change remain cautious and incremental. This is understandable given the basic challenges and objectives of a construction company remain unchanged: how can we build as efficiently, profitably and safely as possible with a tight budget and many moving parts?
As a result, one of the most common misconceptions about safety technology is that it might be difficult to integrate, over-complicate established workflows and ultimately slow down productivity.
Traditionally, many industries have struggled to balance safety requirements with productivity goals. For senior construction professionals, demonstrating how these solutions not only increase safety but also productivity and profitability is essential for reducing resistance.
For example, not prioritising safety has a financial and reputational cost, not just a human one. In the US construction industry alone, $10.7bn a year is spent as a result of serious, nonfatal workplace injuries.
However, many companies still focus on the upfront costs of safety equipment instead of long-term savings from fewer incidents, lower insurance premiums and reduced downtime.
There will always be an element of risk in the business but understanding what is causing these risks and having the right controls in place to stop them protects the people, the company’s reputation and the bottom line.
Safety and efficiency go hand in hand
Safety awareness solutions should first and foremost keep the workforce safe – ideally without affecting efficiency and productivity.
Modern safety awareness solutions combine state-of-the-art sensors, cameras and autonomous technologies to provide a comprehensive safety ecosystem that not only prevents accidents but also enables continuous improvements, cuts costs and keeps projects on track.
More recently, artificial intelligence has become a critical component of safety technology. Embedded AI in heavy construction machinery, like an excavator, can automate safety alerts as well as streamline auditing and reporting – so that incidents are not just avoided in the moment but their underlying reasons understood and mitigated in the long term.
At their core, safety awareness solutions address the inherent dangers of construction sites: heavy traffic, large equipment, poor visibility and blindspots. They make the operator’s work safer while also helping organisations avoid project disruptions, reputational damage and legal costs.
For example, Mercantec, an educational institution in Denmark, reported that its personal alert systems enhance safety and introduce young professionals to high safety standards early on.
In addition, they can concentrate on site-designated tasks, knowing that they are less exposed to danger.
A model for industry-led safety innovation adoption
The UK has an established safety culture and is therefore a leader in the adoption of safety technology. Rather than relying solely on legislation, the industry has embraced structured, evidence-based methods to evaluate and implement safety solutions at scale.
Through vendor-neutral testing, clearly defined performance benchmarks and machine-specific safety requirements, some UK construction firms have helped establish higher standards for accuracy, reliability and interoperability.
This approach has driven wider adoption, influenced suppliers and partners across the supply chain and provided clear expectations and timelines for compliance.
By combining strong regulation with industry-led frameworks that encourage competition and innovation, the UK is one of the countries that are setting the pace for technology-enabled improvements to worker safety, productivity and operational efficiency.
The path ahead
Construction companies face mounting pressures: rising safety incidents, talent shortages, tightening budgets and increasing regulatory scrutiny. Safety technologies offer comprehensive solutions to these challenges: they help save lives on a construction site and deliver measurable business value through reduced downtime, lower insurance costs and improved productivity.
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